https://guanlian.net/让交易发生https://guanlian.net/post/Think-different.html<p style="text-align: center">换个角度看问题<br/></p><p style="text-align: center;">你的目标是什么</p><p style="text-align: center;">让每个人在你的平台上可以发挥他的价值</p><p style="text-align: center;">什么样的每个人？</p><p style="text-align: center;">发挥什么样的价值？</p><p style="text-align: center;">是什么样的一个平台？</p><p><br/></p><p style="text-align: center;"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539246516838125.png" title="thinkdifferent.png" alt="thinkdifferent.png"/></p><p><br/></p>Tue, 10 Oct 2017 16:27:32 +0800https://guanlian.net/post/duo-ren-wu-chu-li-ni-xing-ma.html<p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">多任务处理你行吗？<br style="-webkit-tap-highlight-color: transparent;"/></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">现在有斜杠青年的说法，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">意即一专多能身兼多职。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">在有限的精力金钱资源情况下，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">保持专注是一件奢侈的事情。</p><p style="text-align: center"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539244032415191.png" title="专注.png" alt="专注.png"/></p><p><br/></p>Mon, 25 Sep 2017 15:46:53 +0800https://guanlian.net/post/zhang-chi-you-du.html<p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">张弛有度。<br style="-webkit-tap-highlight-color: transparent;"/></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">想起第一位老板的问话：</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">“你走路是慢还是快？”</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">回答“该快的时候快，该慢的时候慢！”</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">二十多岁的年纪，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">还真有点不知天高地厚。</p><p style="text-align: center"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539243956901601.png" title="锚定效应.png" alt="锚定效应.png"/></p><p><br/></p>Fri, 22 Sep 2017 15:45:09 +0800https://guanlian.net/post/ge-ju-shi-shen-me.html<p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">格局是什么？</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">英文Pattern感觉没有说尽，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">the big picture似乎更为贴切；</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">虽然多了一个大字。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">看问题如果增加更多维度，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">会使问题更为清晰，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">甚至都不成问题。</p><p style="text-align: center"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539243874558941.png" title="高屋建瓴.png" alt="高屋建瓴.png"/></p><p><br/></p>Thu, 21 Sep 2017 15:44:17 +0800https://guanlian.net/post/yi-jiang-gong-cheng-wan-gu-ku.html<p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">一将功成万骨枯！</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">大部分能被记住的成功事件，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">背后总是有着数不清的试错失败。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">大脑很容易忽视这点，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">以为成功的概率还挺高！</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">置之死地而后生。</p><p style="text-align: center"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539243817294747.png" title="试错成本.png" alt="试错成本.png"/></p><p><br/></p>Wed, 20 Sep 2017 15:43:10 +0800https://guanlian.net/post/gei-zi-ji-tie-biao-qian-mei-yong.html<p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">给自己贴标签没有用，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">专业不是你给自己贴标签，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">而是你希望别人如何描述你。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">品牌的定位也是一样，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">你希望在消费者中，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">是一个什么样的存在？</p><p style="text-align: center"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539243748776215.png" title="专业主义.png" alt="专业主义.png"/></p><p><br/></p>Tue, 19 Sep 2017 15:42:09 +0800https://guanlian.net/post/you-yi-zhong-neng-tang-zhe-zhuan-qian-de-gong-zuo-？.html<p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">有一种能躺着赚钱的工作？</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">可能有也就是人肉生意。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">富豪告知的不是一种工作，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">而是一种/几种盈利方式/模式。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">于其就是投资，于你呢？</p><p style="text-align: center"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539243687406613.png" title="复利效应.png" alt="复利效应.png"/></p><p><br/></p>Mon, 18 Sep 2017 15:40:51 +0800https://guanlian.net/post/sui-feng-qian-ru-ye-run-wu-xi-wu-sheng.html<p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">个人理解营销至高境界就是：</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">随风潜入夜，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">润物细无声。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">不经意地进入消费者的视听内，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">不刻意地去改变消费者的想法，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">让他们动心且行动。</p><p style="text-align: center"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539243625444841.png" title="润物无声.png" alt="润物无声.png"/></p><p><br/></p>Fri, 15 Sep 2017 15:39:36 +0800https://guanlian.net/post/chu-dong-li-yi-bi-chu-dong-ling-hun-hai-nan.html<p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">触动利益比触动灵魂还难。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">营销本质即改变访客想法并促使行动，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">而改变想法需要诸多方面，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">重要的是Get到访客的点。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">这个点可能是审美品味，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">可能是切身利益的痛点。</p><p style="text-align: center"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539243551535213.png" title="诉诸利益.png" alt="诉诸利益.png"/></p><p><br/></p>Thu, 14 Sep 2017 15:38:45 +0800https://guanlian.net/post/xiang-wei-lai-wen-hao.html<p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">向未来问好！</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">作为喜欢折腾的IT男，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">开始是喜欢Android的开放胜过iOS，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">后来真的是不想再折腾了才买苹果。</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">才发现：</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">Android使用时时时刻刻提醒你在用Android；</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">而iOS则能让你忘记你在用什么机器，</p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px; border: 0px; vertical-align: baseline; color: rgb(62, 62, 62); white-space: normal; background-color: rgb(255, 255, 255); text-align: center;">真正地做到了沉浸式体验，让你忘乎所以。</p><p style="text-align: center"><img src="https://guanlian.net/zb_users/upload/2018/10/201810111539243487518672.png" title="yonghutiyan.png" alt="yonghutiyan.png"/></p><p><br/></p>Wed, 13 Sep 2017 15:37:16 +0800